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Adam Long
Creative Director / Art Director
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MLB THE SHOW 2016: SOCIAL
For social we tried to strike a balance between weird and fun and more serious baseball.
This was David Ortiz's last year with the MLB. Ortiz was the first cover athlete for The Show so we wanted to show our love.
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Our letter to NYC got some press when we posted it around NYC and Boston.
We even created a controller in honor of this classic feud before his last game at Yankee Stadium.