Travel Portland- 2021 Summer campaign
Creative Director
As the world settled into the reality that COVID is around for the long haul, Portland had been painted with a Fox News-fueled label as a city of anarchy. Our challenge was to bring tourism back to Portland. But as a city that authentically has something to say, how do we say that it’s safe here without minimizing the voice of the city and its people?
This made national news and sparked a city-wide conversation
Fun Fact: We were downtown filming another scene when we saw these touring opera singers performing in Pioneer Square. It was so inspiring we knew we had to write them into the spot.